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Road Safety Awareness: Road Safety Week 2021

Road safety awareness – how much do we really have?

Road safety is often something that is eclipsed by other issues in our busy day to day lives and it falls to the back of our minds.

On UK roads in 2020, 1516 people were killed in road traffic accidents and many more were seriously injured. It’s estimated that every 22 minutes someone in the UK is killed or seriously injured on the roads, and that is an alarming statistic.

In recent years, there has been an increasing road safety awareness thanks to campaigns such as THINK! but more needs to be done.

Since 1997, the charity ‘Brake’ has thrust this important issue back to the forefront of our minds. Every November they run a Road Safety Week designed to raise awareness and encourage adherence to road safety. Each year has a different theme, this year’s is all about ‘Road Safety Heroes’. The aim is to celebrate the work of road safety professionals, look at why they’re road safety heroes and find out how we can become road safety heroes ourselves.

As the world begins to return to a semblance of normality after the various COVID-19 lockdowns, road use has increased. With this comes a return to driving for many people, after an enforced hiatus, making Road Safety Week 2021 even more important.

As a law firm specialising in personal injury, every day we see the impact that road traffic accidents have on the lives of our clients.

If our client has had their life negatively altered because of the negligence of another road user, it is our duty to help them get justice.

This week brings into focus why we see such cases; it is largely due to a lack of road safety awareness.

Road safety heroes can come in many different forms, and as law firm we are road safety heroes because of what we do to help our clients get their lives back on track after an accident.

Written by: Alex Edwards